I wish I could claim authorship of the following compilation of modern strategies aimed at getting the most out of that dead horse. These pearls of wisdom have been circulating for many years.
Tribal wisdom from pre-electronic ages says that when you discover you are riding a dead horse, the best strategy is to dismount.
In more modern times, a whole range of more advanced strategies are often employed, such as:
- Buying a stronger whip.
- Changing riders.
- Threatening the horse with termination.
- Appointing a committee to study the horse.
- Visiting other sites to see how others ride dead horses.
- Lowering the standards so that dead horses can be included.
- Hiring outside contractors to ride the dead horse.
- Harnessing several dead horses together to increase the speed.
- Attempting to mount multiple dead horses in hopes that one of them will spring to life.
- Providing additional funding and/or training to increase the dead horse’s performance.
- Doing a productivity study to see if lighter riders would improve the dead horse’s performance.
- Declaring that as the dead horse does not have to be fed, it is less costly, carries lower overhead, and therefore contributes substantially more to the bottom line than do some other horses.
- Re-writing the expected performance requirements for all horses.
- Promoting the dead horse to a supervisory position.
- Given such a huge investment in dead horse riding, consider that, in fact, the horse is too dead to fail.
Enough said. Sometimes the best strategy is to acknowledge when your product/business/service has run its course.











