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Doug Short Principal - Vancouver

Business Development: Marketing & Sales

Doug is a senior executive with in-depth experience in the manufacture of engineered products and industrial distribution. Doug has a passion for strategy and tactics and how they can be used to improve results. He orchestrated a major turn-around and has boosted the financial performance of numerous employers and clients. Doug also has the marketing and sales experience to turn technical advances into commercial successes.

SELECTED ACHIEVEMENTS

Led the turnaround of a $20 million/year manufacturing plant. By unleashing employee potential and ideas, Doug took the operation from losses to profitability in 18 months.

Identified, researched and exploited a new market each year for three consecutive years for a manufacturing company. One of these initiatives became the company’s core business and all yielded margins exceeding those previously achieved.

Increased profitability for a client by identifying and correcting a major pricing problem. This client is "making more money and sleeping better".

Hired a career adventurer to motivate and inspire a workforce. Employee satisfaction and productivity increased.

Formulated and implemented a strategic plan for an electrical equipment manufacturer, resulting in a product mix with 10% higher gross margins. By giving people the opportunity to succeed, employee productivity and satisfaction also increased.

Integrated engineering and sales departments into a single, more responsive and profitable customer service team.

Mentored a company through transition from small to medium size, assisted in moving the $25 million plant, in shop floor organization and in developing a sales force compensation plan. The results were doubled revenue and increased profit margins.

Guided several manufacturers through strategic planning processes, helping to identify markets offering the best opportunities for success. By focusing sales force coverage, profit margins were increased.

PRIOR EXPERIENCE

Wismer & Rawlings Electric – Vice-President, Marketing & Sales
Hathaway Instrumentation – Vice-President & General Manager
Wesco Distribution – Vice-President, Marketing
Markham Electric – Vice-President, Marketing & Sales; Engineering Manager

QUALIFICATIONS

University of Western Ontario – MBA (Marketing & International Business)
Queen’s University – B. Sc. (Electrical Engineering)
Association of Professional Engineers and Geoscientists of BC – Member
Institute of Electrical and Electronic Engineers – Member
Canadian Ski Instructors Alliance – Level 2 Certified – Active Instructor
Competitive Rower – Thunderbird Rowing Club