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The Changing Role of the Salesperson

The Changing Role of the Salesperson

As Sales and Marketing professionals, we know that the Digital World is upon us, where this digital transformation is being accelerated by the COVID 19 Pandemic and is touching all aspects of our businesses. The impact on sales is meaningful and requires that we take...

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Key Lessons Learned as an Independent Inventor

Key Lessons Learned as an Independent Inventor

Several years ago, I developed an invention that I wanted to take to market. Upon receiving the patent, a decision had to be made on what to do next. My options? Either license the invention or manufacture, market and sell it myself. Like any important decision, I...

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